Liftmusic track 'Candy Floss' added a little bit of brightness and cheer to a Coca Cola campaign that saw a 'Hug Me' vending machine installed on campus at the National University of Singapore, with free cans of Coke being vended to any curious student who gave it a hug.

The campaign, which was thought up by Oglivy, was widely shared on social media and the machines rolled out globally.